Our goal is to build websites that capture the visitor attention. It's one thing to have an attractive homepage, but we design sites that make visitors want to know more about your company, services, etc. We don't use "mystery meat navigation" (indecipherable navigation buttons) and we use techniques such as Flash only when it is necessary.
Your website should reflect your company's brand, from the logo and corporate colors to the overall look and feel. We make sure to utilize your corporate identity system into all of our designs.
Lets face it, you know much more about your company, your business and your market than we do. We don't write content however we can help you understand what message and information needs to be included on your website and if needed we will bring in a copywriter expert to help.
Part of our expertise is to understand the latest and best navigation techniques. As technology changes (computers become faster, monitors/laptop screens become larger) navigation techniques continue to evolve. We don't expect our clients to keep up-to-date with the latest and greatest website navigation studies—that's our job. We will make certain that your website is easy to navigate.
Depending on your business, it may be beneficial for you to include a blog and/or forum as part of your web marketing plan. Blogs are becoming increasingly popular but you must be dedicated to the process and update your blog regularly (at least once a week).
Forums are an excellent tool for creating active participation by your visitors. We can help you determine whether or not to add a blog and/or forum to your website.
Many companies are using Smart Phone (primarily iPhone) apps to increase their market presence. "Apps" are another marketing tool that we can help you to evaluate in terms of it's usefulness to your business.
The World Wide Web Consortium (W3C) is the main international standards organization for the World Wide Web. All you really need to know is that we keep up-to-date with all current web compatibility standards so that all of the websites that we design are compliant.
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